{"id":1232,"date":"2019-08-16T10:18:05","date_gmt":"2019-08-16T13:18:05","guid":{"rendered":"https:\/\/previews.elleven.digital\/acocearense\/?p=1232"},"modified":"2025-05-07T10:21:18","modified_gmt":"2025-05-07T13:21:18","slug":"como-gerar-valor-para-o-cliente-aprenda-as-principais-dicas","status":"publish","type":"post","link":"https:\/\/previews.elleven.digital\/acocearense\/en\/como-gerar-valor-para-o-cliente-aprenda-as-principais-dicas\/","title":{"rendered":"How to generate value for the customer? Learn the main tips!"},"content":{"rendered":"<p>Every company has two goals: to acquire and retain customers profitably. This allows them to outperform their competitors and ensure long-term market success. To achieve this, they need to know how to generate value for their customers.<\/p>\n<p>When selling iron and steel, for example, there are several ways to add value:\u00a0<a href=\"https:\/\/previews.elleven.digital\/acocearense\/en\/blog\/gestao\/entenda-como-fazer-um-bom-atendimento-pelas-redes-sociais\/?setlang=no\">to meet<\/a>\u00a0Good is one of the main ones; creating a good shopping experience is another. The more value you add, the easier it will be to sell, achieve good margins, and build customer loyalty.<\/p>\n<p>In the following sections, we delve deeper into this topic. We present four tips for generating value for customers easily and effectively. So, keep reading!<\/p>\n<h2>Delight in service<\/h2>\n<p>Providing good service is a must; delighting is a differentiator. Unfortunately, most companies fail miserably on both counts. It&#039;s estimated that\u00a0<a href=\"https:\/\/exame.abril.com.br\/negocios\/por-atender-mal-empresas-perdem-clientes-e-us-217-bilhoes\/\">86%<\/a>\u00a0of customers migrate to\u00a0<a href=\"https:\/\/previews.elleven.digital\/acocearense\/en\/blog\/gestao\/como-se-diferenciar-da-concorrencia\/?setlang=no\">competition<\/a>\u00a0due to dissatisfaction with the service, which is expensive.<\/p>\n<p>To delight, spare no effort in meeting your customer&#039;s needs. Be responsive, attentive, helpful, and lighthearted. Avoid stiff, formal treatment, but also be careful not to be too &quot;cool.&quot; You need to find a middle ground that delights your customer.<\/p>\n<h2>Architect a great experience<\/h2>\n<p>The customer experience begins when they park their car to enter your store and ends after the sale, when they test the purchased product. Each of these touchpoints plays a vital role in creating a good experience, so they should be leveraged well.<\/p>\n<p>To do this, write down each customer touchpoint on a sheet of paper. These are the moments when the customer interacts with your establishment. Then, evaluate how each of these points can be improved to create a satisfying experience.<\/p>\n<h2>Get to know a lot of the products sold<\/h2>\n<p>Another important tip: know the product you&#039;re selling. Try to go beyond the routine, which is explaining its usefulness and price, to demonstrate deeper knowledge: what makes this product different? Where does it come from? What&#039;s its best possible use?<\/p>\n<p>When selling rebar, explain what differentiates it from other models, what work it is recommended for, its classification by regulatory agencies and who is responsible for it.\u00a0<a href=\"https:\/\/previews.elleven.digital\/acocearense\/en\/blog\/gestao\/afinal-como-escolher-o-fornecedor-de-aco-ideal-para-minha-loja\/?setlang=no\">supplier<\/a>This way, in addition to demonstrating in-depth knowledge, you will be able to add value to the product.<\/p>\n<h2>Count on quality products<\/h2>\n<p>Finally, rely on quality products. It&#039;s easier to add value to products that are genuinely good and won&#039;t harm your target audience. When selling, explain that the product is superior, more durable, and suitable for the job at hand.<\/p>\n<p>As you can see, these are simple tips that can make a big difference. Start by providing good service\u2014really good service!\u2014and then take the opportunity to think about improving your touchpoints. Get to know your customers in depth.\u00a0<a href=\"https:\/\/previews.elleven.digital\/acocearense\/en\/blog\/gestao-de-estoque\/4-dicas-para-montar-um-bom-mix-de-produtos-e-aumentar-as-vendas\/?setlang=no\">products<\/a>\u00a0that you&#039;re selling, and offer good explanations to customers and, in addition, have quality products. This way, you can add value to the customer.<\/p>\n<p>So, did you like our article? Feel free to leave a comment. Tell us your questions, suggestions, or experiences on the topic. Let&#039;s get to it!<\/p>","protected":false},"excerpt":{"rendered":"<p>Every company has two goals: to make and retain customers, in a profitable way. In this way, it can(\u2026)<\/p>","protected":false},"author":1,"featured_media":1242,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestao"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como gerar valor para o cliente? 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