{"id":1187,"date":"2019-05-02T10:06:45","date_gmt":"2019-05-02T13:06:45","guid":{"rendered":"https:\/\/previews.elleven.digital\/acocearense\/?p=1187"},"modified":"2025-05-07T10:07:04","modified_gmt":"2025-05-07T13:07:04","slug":"4-erros-de-comunicacao-interna-em-lojas-que-voce-deve-evitar","status":"publish","type":"post","link":"https:\/\/previews.elleven.digital\/acocearense\/en\/4-erros-de-comunicacao-interna-em-lojas-que-voce-deve-evitar\/","title":{"rendered":"4 internal communication mistakes in stores that you should avoid"},"content":{"rendered":"

When you manage a point of sale, the most important thing is to have a well-aligned team and a good relationship with customers.\u00a0customers<\/a>This is because many of the problems that occur in stores are the result of poor internal communication, which also affects sales performance.<\/p>\n

If your team can't exchange information simply and efficiently, small day-to-day tasks can become much more complicated. When the team doesn't know whether a supplier will deliver, for example, they also won't prepare the space to store all the incoming goods.<\/p>\n

To avoid falling into some of these traps, here are four common internal communication mistakes in stores and learn what you can do to avoid them.<\/p>\n

1. Duplication of information<\/h2>\n

Having a copy of a file or document is crucial in many businesses, as long as you can distinguish it from the original. When you duplicate certain data, your team may start editing both separately, making later analysis difficult.<\/p>\n

In this case, the best thing to do is have a system for unifying information, ensuring that only one file is modified. Furthermore, having an automatically generated change history can save you from a lot of confusion if a release error occurs.<\/p>\n

2. Lack of coherence<\/h2>\n

Not always a\u00a0professional<\/a>\u00a0can achieve what was promised, but it's very unfortunate to have this kind of incident inside a store. If a business promotes a certain set of values, such as honesty and discipline, for example, it's very unpleasant when, in practice, none of these elements are implemented.<\/p>\n

This is a more difficult problem to solve, as it requires a change in attitude on the part of the team. However, you can promote healthier behavior through training and incentives\u2014above all, be an example of what you want to promote.<\/p>\n

3. Decentralization of management<\/h2>\n

It's more common to see more "loose" internal communication these days, where each employee is freer to make their own decisions. However, to prevent everyone from pulling in different directions,\u00a0the central figure of the manager is still very important<\/a>. He must be responsible for keeping the business objective very clear, especially on a day-to-day basis.<\/p>\n

A serious mistake is having more than one manager for a very small business. When the store doesn't require much administrative work, having more than one person in charge can create more confusion than it can make tasks easier.<\/p>\n

4. Not being transparent<\/h2>\n

Last but not least, all communication within a store must be transparent and clear. Distributing tasks without explaining their purpose, for example, is not good for the organizational climate of the establishment. Therefore, if you want to facilitate cooperation among everyone, remember to promote more transparent communication.<\/p>\n

Now that you know these internal communication mistakes, you can identify them in your store and start correcting them right away. Don't let these problems go unaddressed for too long, as they can cause significant damage.<\/p>\n

And if you want to continue supporting our content, follow us on\u00a0Facebook<\/a>\u00a0and in the\u00a0LinkedIn<\/a>\u00a0to always stay up to date with our news.<\/p>","protected":false},"excerpt":{"rendered":"

When you manage a point of sale, the most important thing is to have a well-trained team(\u2026)<\/p>","protected":false},"author":1,"featured_media":1171,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1187","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestao"],"acf":[],"yoast_head":"\n4 erros de comunica\u00e7\u00e3o interna em lojas que voc\u00ea deve evitar - Grupo A\u00e7o Cearense<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/previews.elleven.digital\/acocearense\/en\/4-erros-de-comunicacao-interna-em-lojas-que-voce-deve-evitar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 erros de comunica\u00e7\u00e3o interna em lojas que voc\u00ea deve evitar - 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